Top Bars
Sitting neatly at the top of your site, Top Bars are perfect for high-visibility messaging that adapts in real-time based on who’s browsing.
Last updated
Sitting neatly at the top of your site, Top Bars are perfect for high-visibility messaging that adapts in real-time based on who’s browsing.
Last updated
From free shipping alerts to subscription callouts, they help you speak to each customer, personally and powerfully.
Always-On Visibility
As a fixed banner at the top of your page, Top Bars are hard to miss—but soft enough not to interrupt the shopping flow.
Real-Time Personalization
Top Bars can change based on your Klaviyo data, customer behavior, geolocation, cart value, product preferences, or lifecycle stage. That means one customer might see “Welcome back, VIP!” while another sees “Subscribe today and save 15%.”
On-Brand & Customizable
You can customize colors and fonts to match your brand’s look and feel, ensuring your bar feels native—not tacked on.
Shipping thresholds (“You’re $10 away from free shipping!”)
Subscriber-only offers
Location-based promos
Loyalty program nudges
Flash sales or time-sensitive announcements
Multi-message promotions with the Rotating Bar
CTA-driven banners with Clickable Bars
You choose! Display Top Bars across:
All Pages
Homepage
Collection pages
Product pages
You can even layer targeting so different audiences see different messages on different pages—all running automatically behind the scenes.
Rotating Top Bar (Beta)
Have more than one message to share? The Rotating Top Bar cycles through multiple messages in one bar—ideal for campaigns with layered promotions like “Free shipping | 15% off new arrivals | Subscribe & save.”
Clickable Top Bar (Beta)
Turn your Top Bar into a call-to-action. Add a clickable link that drives traffic to a collection, product page, or special offer—perfect for increasing engagement and guiding users toward conversion-friendly pages.
In the Because campaign editor, select “Top Bar” as your content type, then select your page type. From there, you’ll choose your message, adjust styling, and set your targeting rules.
If you have any questions about top bar campaigns or need assistance, don’t hesitate to contact our support team at . We’re here to help!
